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Female Foundry
Accelerator Programme

The Female Foundry Accelerator Programme was set up by Dentsu Aegis Network to support and help develop female-founded start-ups around the world. The programme holds innovation, diversity, social sustainability and technology leadership at its core.


The curriculum focuses on depth of the community (mentors, internal and external advisors, partners, investors) and active, consistent engagement.

  • 1


    Articulating value, management and planning, branding, PR, legal frameworks

  • 2

    Value Proposition

    Creating products and service value

  • 3

    Market Analysis

    Customer segmentation and competitive marketing positioning

  • 4


    Robust financial modelling, practical financial management

  • 5

    Learning & Development

    Strategic hiring and continued learning


A recruitment criteria for female entrepreneurs wanting to join the programme has been developed for the application process. These requirements allow the accelerator programme to focus on a strong and driven team of female founders.

  • The business venture must be female founded

  • The business venture must be tech enabled at its core (tech ed, fintech, etc.)

  • There must be a long-term business plan in place with path or potential path to monetisation

  • The business venture must be within the region of the host market.